The marketing and advertising department for a business is responsible for developing product packaging, pricing, and creative materials for informing potential customers of the company’s offerings. Additionally, the department may conduct research to discover the needs of its customers.
“Every business in every industry needs to be on Facebook,” Jakubovic says. It’s the largest online social platform with over 1 billion users, and it can give you access to potential customers you couldn’t otherwise reach. When used correctly, Facebook marketing outshines any traditional advertising. Here’s how to do it right:
Demonstrate that you have the skills needed to get the most out of Office by earning a Microsoft Office Specialist (MOS) certification in a specific Office program. Holding a MOS certification can earn an entry-level business employee as much as $16,000 more in annual salary than uncertified peers.
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